Media + Podcast Features

Tandem Nomads Podcast

  • Amel Derragui introduces Janine Christie  (0:00-2:18)
  • The struggles solo entrepreneurs face when writing their own copy   (7:13-8:25)
  • What does it mean to “define your voice”  (8:45-10:52)
  • How to define your true voice and why it matters  (10:55-15:27) 
  • The importance of knowing your ideal client and how that impacts your messaging  (15:40-16:50)
  • How to balance the language of your ideal client with your voice  (17:15-18:56)
  • Why coaches can’t attract clients  (18:58-20:22)  
  • What is great copy?  (21:25-22:55)
  • Level up your storytelling  (29:54-30:03)
  • What to do when you feel you suck at writing  (31:10)

A Quick Dip Podcast

What you'll learn in this episode:
  •  The difference between voice and tone of voice and how they work together
  •  The challenges of finding and defining your voice
  •  Why it’s important to understand and listen to your ideal client to hit the right tone
  • Can you have your own point of view in your writing?
  • Practical tips on how to write voice and style guidelines  

Got Questions?

Media +Podcast Features

Tandem Nomads Podcast

  • Amel Derragui introduces Janine Christie  0.00-2:18
  • The struggles solo entrepreneurs face when writing their own copy  7:13-8:25
  • What does it mean to “define your voice”  8:45-10:52
  • How to define your true voice and and why it matters  10:55-15:27 
  • The importance of knowing your ideal client and how that impacts your messaging  15:40-16:50
  • How to balance the language of your ideal client with your voice  17:15-18:56
  • Why coaches can’t attract clients  18:58-20:22  
  • What is great copy? 21:25-22:55
  • Level up your storytelling  29:54-30:03
  • What to do when you feel you suck at writing  31:10

A Quick Dip Podcast

What you'll learn in this episode:
  •  The difference between voice and tone of voice and how they work together
  •  The challenges of finding and defining your voice
  •  Why it’s important to understand and listen to your ideal client to hit the right tone
  • Can you have your own point of view in your writing?
  • Practical tips on how to write voice and style guidelines
  • Amel Derragui introduces Janine Christie  (0.00-2:18)
  • The struggles solo entrepreneurs face when writing their own copy  (7:13-8:25)
  • What does it mean to “define your voice”  (8:45-10:52)
  • How to define your true voice and why it matters  (10:55-15:27) 
  • The importance of knowing your ideal client and how that impacts your messaging  (15:40-16:50)
  • How to balance the language of your ideal client with your voice  (17:15-18:56)
  • Why coaches can’t attract clients  (18:58-20:22)
  • What is great copy?  (21:25-22:55)
  • Level up your storytelling  (29:54-30:03)
  • What to do when you feel you suck at writing  (31:10)

What you'll learn in this episode:​

  • The difference between voice and tone of voice and how they work together
  • The challenges of finding and defining your voice
  • Why it’s important to understand and listen to your ideal client to hit the right tone
  • Can you have your own point of view in your writing?
  • Practical tips on how to write voice and style guidelines